Why Use QR Codes for Fundraising?
QR codes provide a fast and convenient way for donors to access your donation page by simply scanning the code with their smartphone camera. They are a great alternative (or addition) to text-to-give keywords, especially in printed marketing materials such as:
📌 Flyers & Posters – Display at events, churches, or community centers.
📌 Direct Mail & Newsletters – Make it easy for recipients to take action immediately.
📌 Event Programs & Tickets – Encourage giving during fundraising events.
📌 Business Cards & Brochures – Provide an easy donation option for networking.
How to Create a QR Code for Your Fundraising Page
There are many free online QR code generators, but we recommend using Canva’s QR Code Builder for its simplicity and design flexibility.
Steps to Create a QR Code in Canva:
Open Canva and start a new design (or edit an existing one).
Click on Apps in the left-hand toolbar.
Search for QR Code and select the QR code generator.
Copy and paste your Harness fundraising page URL into the QR code generator.
Click Generate Code – Canva will create a unique QR code for your link.
Resize and position the QR code on your design.
Download and save your design for sharing or printing.
Best Practices for Sharing QR Codes
🔹 Test before printing – Ensure the QR code directs users to the correct donation page.
🔹 Make it visible – Use a large, high-quality image so it’s easy to scan.
🔹 Include instructions – Add a short message like "Scan to Donate" or "Point your phone camera here to give."
🔹 Print in high-traffic areas – Place at event check-in tables, registration desks, or in newsletters.
🔹 Combine with a strong CTA – Pair with an impact statement (e.g., "Every scan helps provide meals for families in need!").